HEALTH AND BEAUTY CLOSE-UP-14 October 2008-Humana Rolls Out New Individual Health Insurance Plans in Nevada(C)2008 - CloseUpMedia - newsdesk@closeupmedia.com

Humana announced the introduction of a new portfolio of individual health insurance plans under its HumanaOne brand in Nevada.

Since 2007, Humana has introduced the individual health insurance coverage options in 25 other states.

According to the company, the variety of personal healthcare plans makes it easy for individuals and families to select a plan according to their own personal preferences, lifestyles and budgets. HumanaOne plans are designed specifically for self-employed entrepreneurs, small-business employees, part-time workers, students and early retirees. Humana markets HumanaOne plans through insurance agents and brokers, as well as directly to consumers. Health insurance quote applications for the plans are available online or by phone.

HumanaOne's new insurance plan portfolio includes a broad spectrum of benefits - with multiple in-network coinsurance levels and annual deductible choices - organized into three, distinct packages, for:

- People who are security-minded and want benefits like those provided by big employers- People who want flexibility to fit their financial plan, including HSA-qualified offerings- People who want a low-cost plan with a safety net "just in case"

The plans can be further customized with optional benefits such as dental insurance, life insurance, and supplemental accident coverage.

"With the U.S. market for individual health insurance at 18 million and growing, we recognize that individual health insurance plans cannot be 'one size fits all,'" said Steven DeRaleau, chief operating officer of HumanaOne. "That's why we created three separate families of plans, each tailored for a particular kind of consumer, but at the same time highly customizable. This represents the most significant product expansion for HumanaOne since its inception in 2002."

Humana is a supplemental benefits company, with approximately 11.5 million medical members.

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